Coca-Cola WABU Packaging Artwork
Artwork Projects Coordinator | Polyflex (In-plant) | 2017–2022
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Project Overview
As an Artwork Projects Coordinator embedded within Coca-Cola’s West Africa Business Unit (WABU), I managed high-volume packaging artwork development across diverse markets, including Nigeria, Ghana, and Kenya. Working under Polyflex, a leading South African packaging agency, I helped bridge the gap between Coca-Cola’s brand objectives and market-specific execution.
The role was pivotal in ensuring that multilingual campaign assets were accurate, timely, and ready for market — especially during large-scale initiatives like Coke Studio and the FIFA World Cup. My coordination ensured that visual integrity and brand consistency were upheld across regions.
Project Lifecycle
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Discovery & Briefing
- Reviewed campaign briefs from Coca-Cola global/local teams via KO Art Platform.
- Interpreted technical artwork requirements and compliance standards per market.
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Creative & Technical Coordination
- Liaised between Coca-Cola stakeholders, creative agencies, and production vendors
- Ensured alignment across versions, languages, and print formats (e.g. PET, cans, flexographic, digital)
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Development & Prepress
- Monitored artwork production workflows through KO Art and MIS systems
- Ensured timely revisions and approvals across all required markets
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Quality Control & Delivery
- Verified color separation specs and prepress readiness for different substrates.
- Delivered final, print-ready artwork to converters and print vendors.
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Reporting & Optimization
- Tracked KPIs and delivery milestones using Excel, PowerPoint, and Knime
- Maintained transparency with SharePoint-based logs and Teams coordination
My Role as Artwork Projects Coordinator
As the on-ground inplant and project lead, I was responsible for:
- Coordinating packaging artwork projects across 13+ countries.
- Managing approvals through KO Art and internal MIS tools.
- Driving stakeholder collaboration across time zones.
- Preparing reports and campaign summaries for executive review.
- Leading feedback loops and pre-launch readiness checks.
- Representing Polyflex on-site at Coca-Cola offices and vendor facilities.
key outcomes
- More than 85% of artwork projects completed ahead of timeline.
- 100% of files delivered print-ready, reducing turnaround time for printers.
- Enabled seamless multi-market rollout for major campaigns including FIFA 2018, EPL, Christmas and Coke Studio.
- Improved internal reporting using Knime and Excel dashboards.
TOOLS & platforms
KO Art, MIS, Excel, PowerPoint, Knime Platform, SharePoint, Microsoft Teams
note
Due to Coca-Cola’s confidentiality policies, visual samples are not available for this project.
